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Social media glossary

Newsfeed

Another name for a feed, especially on Facebook and LinkedIn.

Newsfeed is another name for a feed, the scrolling stream of posts you see when you open a social app. The term is most closely tied to Facebook, which popularized it, and to LinkedIn, where the home page works the same way.

A newsfeed mixes posts from people and pages you follow with suggested and sponsored content. An algorithm decides the order, ranking posts by how likely you are to engage with them rather than simply showing the newest first.

For brands, getting into the newsfeed is the main goal of most organic posts. Content that earns early comments, shares and saves tends to be shown to more people, while posts that get little interaction fade quickly.

Questions about Newsfeed

Is a newsfeed the same as a feed?

Yes. Newsfeed is simply an older or platform-specific name for a feed. Facebook used the term for years, and many people still use it. Both describe the main scrolling stream of posts in a social app.

How does the newsfeed algorithm decide what to show?

It ranks posts using signals like your past interactions, your relationship with the poster, the content type and how others are engaging with it. Posts predicted to interest you appear higher, and the exact signals change over time.

How can a brand show up more in the newsfeed?

Post content your audience wants to react to and share, reply to comments quickly and use native formats like video. Consistent posting helps too. Paid promotion can guarantee placement when organic reach isn't enough.

Keep exploring

More social media terms.

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Native Content

Content made for and uploaded directly to a platform, rather than shared as a link to somewhere else.

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Niche

A focused topic or audience segment a brand or creator specializes in.

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